D2C INDIA ANALYTICS

Understand COD, Returns, D2C Growth Analytics

We build analytics systems tailored for Indian D2C brands, helping teams understand profitability, customer behaviour, and operational performance.

what we do

Built around how India shops online.

COD Analytics

Track COD order rates, delivery success, cancellations, RTO trends, and customer behaviour to improve operational efficiency.

Return Rate Analytics

Analyse return patterns, product-level return rates, customer segments, and operational trends to reduce return-related costs.

WhatsApp Commerce Analytics

Track customer enquiries, conversion journeys, campaign performance, and sales generated through WhatsApp commerce channels.

RTO Analytics

Monitor RTO rates, geographic trends, customer behaviour, and fulfilment patterns to improve delivery performance.

Profitability Analytics

Combine acquisition costs, returns, COD charges, shipping expenses, and customer value to measure profitability accurately.

Customer Retention Analytics

Measure repeat purchases, retention rates, customer cohorts, and lifetime value across D2C growth stages.

COD Analytics

Return Rate Analytics

WhatsApp Commerce Analytics

RTO Analytics

Profitability Analytics

Customer Retention Analytics

COD Analytics

Track COD order rates, delivery success, cancellations, RTO trends, and customer behaviour to improve operational efficiency.

latest work

When you analyse first, growth follows.

Every team under one roof

Each team gets the right tools, right models, and right

Every team under one roof

Each team gets the right tools, right models, and right

Every team under one roof

Each team gets the right tools, right models, and right

Every team under one roof

Each team gets the right tools, right models, and right

Every team under one roof

Each team gets the right tools, right models, and right

Every team under one roof

Each team gets the right tools, right models, and right

Every team under one roof

Each team gets the right tools, right models, and right

Every team under one roof

Each team gets the right tools, right models, and right

Every team under one roof

Each team gets the right tools, right models, and right

connect with us

Go from online presence to real business impact

Strategy, execution, and digital experiences designed to move together.

our Values

Growth is easier when you understand the numbers behind it.

Operational Clarity

See how fulfilment, COD, and returns affect performance.

Operational Clarity

See how fulfilment, COD, and returns affect performance.

Profitability Focus

Measure growth beyond top-line revenue.

Profitability Focus

Measure growth beyond top-line revenue.

Customer Understanding

Learn how Indian customers discover, buy, and return.

Customer Understanding

Learn how Indian customers discover, buy, and return.

Commerce Visibility

Connect marketing, operations, and sales data.

Commerce Visibility

Connect marketing, operations, and sales data.

Retention Insights

Identify opportunities for long-term customer value.

Retention Insights

Identify opportunities for long-term customer value.

D2C Specific

Reporting designed around Indian ecommerce challenges.

latest blogs

When you analyse first, growth follows.

Tech

Haystack vs LangChain in 2026 — Which AI Framework for Document-Heavy Applications

Deciding between Haystack and LangChain for your 2026 project? Explore this deep dive into framework architectures, RAG capabilities, and maintainability to choose the right tool for document-heavy AI.

Tech

Haystack vs LangChain in 2026 — Which AI Framework for Document-Heavy Applications

Deciding between Haystack and LangChain for your 2026 project? Explore this deep dive into framework architectures, RAG capabilities, and maintainability to choose the right tool for document-heavy AI.

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Haystack vs LangChain in 2026 — Which AI Framework for Document-Heavy Applications

Deciding between Haystack and LangChain for your 2026 project? Explore this deep dive into framework architectures, RAG capabilities, and maintainability to choose the right tool for document-heavy AI.

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Subscription and Recurring Revenue Platform India in 2026 — Beyond Razorpay Subscriptions

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Subscription and Recurring Revenue Platform India in 2026 — Beyond Razorpay Subscriptions

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OpenRouter in 2026 — How to Access Every LLM From a Single API

Discover how OpenRouter in 2026 provides a single API to access 400+ LLMs. Learn about smart routing, cost-optimization, and unified infrastructure for developers.

FAQs

Your questions,
clearly answered.

Everything you need to know about our high-velocity AI creative partnership.

What is D2C India Analytics?

D2C India Analytics helps brands measure customer behaviour, profitability, retention, COD performance, and operational efficiency across Indian ecommerce channels.

Why is COD analytics important?

Cash-on-delivery orders often impact cancellations, RTO rates, fulfilment costs, and profitability. Tracking these metrics helps improve business performance.

What is RTO analytics?

RTO (Return to Origin) analytics measures failed deliveries, return patterns, and operational inefficiencies that affect ecommerce profitability.

Why should D2C brands track return rates?

Return rate analytics helps identify products, customer segments, and operational issues that contribute to higher return costs.

Can WhatsApp sales be tracked?

Yes. WhatsApp analytics can measure customer interactions, campaign performance, lead generation, and conversion outcomes.

What metrics are important for D2C brands?

Key metrics include customer acquisition cost, repeat purchase rate, lifetime value, COD success rate, return rate, profitability, and retention.

get in touch

Ready to Grow From Day One?

Strategy, execution, and digital experiences designed to move together. Fill out the form below and our team will contact you shortly.

get in touch

Ready to Grow From Day One?

Strategy, execution, and digital experiences designed to move together. Fill out the form below and our team will contact you shortly.

get in touch

Ready to Grow From Day One?

Strategy, execution, and digital experiences designed to move together. Fill out the form below and our team will contact you shortly.

© 2026 projectsupply AI, Data and Digital Engineering 

Company. Pune, India. All rights reserved.

Part of Tangle

© 2026 projectsupply AI, Data and Digital Engineering 

Company. Pune, India. All rights reserved.

Part of Tangle

© 2026 projectsupply AI, Data and Digital Engineering 

Company. Pune, India. All rights reserved.

Part of Tangle